We love to batch
The idea of having a content creation day is so that you can build up a library of resources to repurpose across all your digital marketing – your social media, blogs, email newsletters, etc. Your content needs to resonate with your ideal customer. Think about what your clients’ pain points are, what they struggle with and how you can solve these challenges for them.
Popular content includes how you can fix their problems, customer testimonials or user-generated content. Also, share your story and your brand’s values and personality. Our Systemise Your Content Marketing course gives you a bank of resources to dip into for ideas and prompts. You will have something to write about for a whole year!
When you have written the copy for your social media posts, you’ll then have to create images. We recommend Canva – it’s the graphic design tool for the non-creative! Super easy to use and you can store all your branding on your account. We also have a fantastic downloadable that can help you plan, create and schedule content – just click here.